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HomeMy WebLinkAbout2005-10-11 - City Commission Special Workshop Meeting MinutesSPECIAL CITY COMMISSION WORKSHOP MEETING
TUESDAY, OCTOBER 11, 2005
TAMARAC CITY HALL, ROOM 105
7525 NW 88TH AVENUE
TAMARAC, FL 33321
CALL TO ORDER: Mayor Schreiber called the Special Workshop Meeting of the City
Commission to order on Tuesday, October 11, 2005, at 1:00 p.m., in Room 105,
Tamarac City Hall, 7525 NW 88th Avenue, Tamarac, FL.
PRESENT: Mayor Joe Schreiber, Vice Mayor Beth Flansbaum-Talabisco,
Commissioner Edward C. Portner, Commissioner Marc L. Sultanof, and Commissioner
Karen L. Roberts.
ALSO PRESENT: City Manager Jeffrey L. Miller, Deputy City Manager Michael C.
Cernech, Interim Assistant City Attorney Julie Klahr, and City Clerk Marion Swenson.
Mayor Schreiber led the pledge of allegiance.
City Manager Miller said the purpose of this special workshop is to discuss the hiring of
a federal lobbyist to represent the City of Tamarac in Washington. After each firm
makes a presentation, the Mayor and City Commission may ask questions. When the
presentations are completed, he would like to have a discussion on the three firms so
that the Mayor and City Commission can give staff direction to put together a contract
for a future meeting. Staffs analysis is included in the backup, and at the end of the
session, staff will respond to any questions the Mayor and City Commission may have.
1. The Ferguson Group: William Ferguson and Valerie Gelnovatch appeared. Ms.
Gelnovatch gave an overview of the company and responded to questions from the
Mayor and City Commission.
Mayor Schreiber asked about the time frame for the process. Mr. Ferguson said the
process starts now for next year, and if chosen, the firm will come back in a few weeks
to go over the Mayor and City Commission's list of projects and begin the process.
Commissioner Sultanof asked how the firm could cover all the areas listed and Mr.
Ferguson said the firm knows the interests of its clients. Individual client managers are
responsible for accountability and each client is treated with prime importance.
Commissioner Portner asked for an explanation of Section 8 Housing and questioned
lobbyists being criticized by the press, and how long it took to acquire funding for
economic development projects in Henderson. Mr. Ferguson said Section 8 is
subsidizing low/moderate income people in housing. Local government officials are
often criticized for hiring lobbyists; the firm tries to make it easy to work for its clients.
October 11, 2005
Special City Commission Workshop
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Ms. Gelnovatch said Henderson is a fairly new client and their agenda took two — three
years.
Vice Mayor Flansbaum-Talabisco questioned the Federal Grants Locator Service
(eCivis); whether using that service would cost more money, if the city could use the
service without going through The Ferguson Group, and if there would be a monthly or
yearly charge. Mr. Ferguson said working through the firm Tamarac would be afforded
a discount for the use of eCivis; it could be a monthly or yearly charge.
Commissioner Portner asked if every client was charged the same $90,000, asked what
the smallest and largest cities are that The Ferguson Group represents, asked if the
lobbyists could get Tamarac a new post office, and questioned traffic calming devices.
Mr. Ferguson said all clients are not charged the same; the largest jurisdiction is King
County, Washington and the smallest is Yolo County, California. Mr. Ferguson said
getting a new post office has been done in the past and the firm has acquired traffic
calming devices in the past also.
Commissioner Sultanof asked about connecting Tallahassee with Washington, and Mr.
Ferguson said it depends on the project but there would be coordination with the state.
Ms. Gelnovatch added large transportation projects requiring federal funds also require
state support.
Commissioner Roberts asked what cities The Ferguson Group represents in Florida,
questioned how the firm would handle conflicts, the firm's ability to get money for
smaller cities, and said according to the backup material it appears the firm lost several
clients and asked about the last time the firm lost a client and why. Ms. Gelnovatch
said the firm recently was hired by the City of Palm Bay. Mr. Ferguson said if there is a
conflict, the firm will tell the City of Tamarac right away; there are rarely conflicts. Mr.
Ferguson said there is no distinction between the size of a municipality; only those
seeking funds and those not seeking funds. There is always a way to get money for
local governments. The firm represents regional groups and stopped counting them as
individual cities. Charlotte County, North Carolina ended its association with The
Ferguson Group about 3-4 years ago due to a change in the contract.
Vice Mayor Flansbaum-Talabisco questioned cost and conflict, asked how the firm
arrived at the $90,000 fee for Tamarac and what that would mean one year from now,
and whether the fee would be increased if Tamarac were to add more projects during
the first year. Mr. Ferguson said the firm only takes two clients in any congressional
district, and all costs are tied to the cost of doing business. The $90,000 retainer is
based on 4-7 projects, depending on the size and complexity of the projects. The rate
will change only after the year is up.
Mayor Schreiber asked who from the South Florida delegation has the firm established
relationships with and an example of a project the firm worked on with that individual;
what kind of municipal projects does the firm believe have the best opportunity for
funding in the current political environment and can the firm get Tamarac into the
October 11, 2005
Special City Commission Workshop
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current funding cycle. Ms. Gelnovatch named several congressmen and said the firm
worked with Congressman Wexler on a project for oral rabies vaccine bating. Ms.
Gelnovatch said transportation appropriations come around every year for a variety of
things, as well as water issues. Mayor Schreiber questioned the opportunity for
success for achieving $15 million funding for Tamarac projects and Ms. Gelnovatch said
it will be successful if it is also the congressperson's priority. Mr. Ferguson said it is
important to take valid projects before the committees and when the funds are
earmarked the city must go and get them and implement the project(s); The Ferguson
Group helps in going beyond the earmarking process.
Commissioner Portner asked why the Mayor and City Commission should choose The
Ferguson Group and Mr. Ferguson said the firm will give Tamarac the best
representation it can possibly get; the firm will work hard for Tamarac and get results.
Mayor Schreiber called for a recess at 2:05 p.m. and reconvened the workshop meeting
at 2:20 p.m. with all present as before.
2. Alcalde & Fay: Michael Brown, Kevin Fay, and Jim Davenport appeared. Mr. Fay
gave an overview of the firm and said the firm uses a team approach, and Mr. Brown,
Mr. Davenport, and Ms. Susanne Palmer will be part of Tamarac's team. Mr. Davenport
gave an overview of the process. Mr. Brown said he is the contact person and
coordinates weekly and monthly reports and issues grant alerts. The firm is bi-partisan.
Mayor Schreiber asked what the chances of success are for Tamarac and if it can be
accomplished in one year, and asked who the firm worked with in Virginia Beach. Mr.
Fay said it is possible if the process is started at the right time, but there are no
guarantees; in Virginia Beach the firm worked with the Mayor and City Manager.
Commissioner Sultanof questioned working both sides of the aisle, and the connection
with Tallahassee. Mr. Fay said the firm has succeeded in communities similar to
Tamarac, and Mr. Davenport said money is not philosophical; even though the
Republicans control both houses, the committees are split up and the Republicans are
not the only ones getting congressional earmarks. The firm works both sides of the
aisle. Mr. Fay added relationships are often not on a partisan basis and the firm has
superb relationships with all sub committee chairs and ranking members. Mr.
Davenport said the firm will share ideas with the city's lobbyist in Tallahassee and will
be able to supplement the city's efforts or even double the efforts on important projects
the city is going after. In many projects there is no state involvement.
Commissioner Roberts questioned the firm's ability to get money for smaller cities, how
the firm would handle conflicts, and asked about the last time the firm lost a client and
why. Mr. Brown said the money does not all come from the same pot and Tamarac's
chances are as good as any other city. Mr. Davenport said he has never run into a
conflict but if a conflict did arise he would let Tamarac know immediately and work it out.
Mr. Fay added that each project takes on its own identity and the firm may have to be
more creative. Mr. Brown said a client may leave the firm due to change of
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Special City Commission Workshop
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administration. Mr. Fay added a client may leave because the project is completed. Mr.
Davenport said the Port of Palm Beach severed its relationship with the firm after
receiving approximately $38 million funding because the port ran out of money and
there was a change in administration. Mr. Fay said a school district in Louisiana went
bankrupt, but the firm is still trying to help them. Commissioner Roberts asked if the
firm represents the Broward County School Board and Mr. Fay said no.
Commissioner Portner questioned language in the proposal regarding the $72,000 fee
and how many projects that $72,000 would buy for Tamarac, how the firm anticipates
communicating with the Mayor and City Commission and City Manager, questioned the
fact that Clearwater, FL received $1.4 million in regional stormwater funds, and asked
what was done for the city, and said Boca Raton received $500,000 in traffic calming
funds and asked if the firm would be able to help Tamarac with traffic calming.
Additionally, Las Vegas received $750,000 for downtown development and asked which
appropriation committee Tamarac would look to for that type of project, questioned
weekly alerts, whether the firm could get a post office for Tamarac, and confirmed if a
project is earmarked we will get the funds. Mr. Brown confirmed for more projects the
fee might go up, but it would rarely go down. Mr. Davenport said the city would have as
many projects as it wants for the $72,000. Mr. Brown said it would be up to Tamarac to
decide how the chain of communication is set up. Mr. Davenport elaborated on several
city projects accomplished through the firm and said the firm could help Tamarac
acquire funding for traffic calming. Mr. Davenport added the committee for downtown
development would be HUD and Transportation. Mr. Davenport explained reports go
out on Fridays and it highly difficult to get a post office as the postal service is not
building new facilities because there is no room in their budget, but the firm can try
although it will probably be low on the priority list.
Commissioner Roberts spoke of moving the mail box at the post office.
Commissioner Portner asked why the Mayor and City Commission should choose
Alcalde and Fay and Mr. Fay said this is one of the oldest lobbying firms and the firm
has had tremendous success in Florida. They are experts in the appropriations process
and being headquartered in Virginia there is a reduction in overhead. Their retainer is
30% less than their competitors. The firm's track record is very good.
Vice Mayor Flansbaum-Talabisco said the proposal was for $72,000 for the first year
and asked what would make the amount go up, and questioned eCivis. Mr. Davenport
said it depends on the resources expended; some projects are more difficult than
others. Mr. Fay added the average is four -seven projects for the year. If Tamarac
wants more after the first year, we will revisit the fees. Mr. Davenport said the firm has
a service similar to eCivis and there is no charge to use it.
Commissioner Sultanof said he did not want to spin his wheels and asked which
projects would be more easily accessible. Mr. Fay said this would be dealt with through
the process.
October 11, 2005
Special City Commission Workshop
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Mayor Schreiber asked what the firm's greatest financial lobbying success was for a
municipality and how long did it take from initiation of the proposal to acquisition of
funds. Mr. Davenport responded the City of Treasure Island Tall Bridge. The city
wanted $15 million and had worked on the project for many years without success.
Alcalde and Fay came in and within six weeks had earmarked $50 million for the entire
bridge.
Commissioner Portner asked why the city needs a lobbyist, and Mr. Fay said the
appropriation process is complicated and the firm enhances the local representatives'
ability to understand Tamarac's needs.
Mayor Schreiber called for a recess at 3:10 p.m. and reconvened the workshop meeting
at 3:25 p.m. with all present as before.
3. Russ Reid Company: Mark McIntyre, Eric Mitchell and Michelle Marino
appeared. Mr. McIntyre thanked the Mayor and City Commission for asking the firm to
return to Tamarac and said their motto is Be Clear, Be Brief, and Be Gone. Mr.
McIntyre and Ms. Marino gave an overview of the firm and spoke of conflicts, return on
investment, and the fee structure.
Vice Mayor Flansbaum-Talabisco said other firms are larger with more experience
dealing with cities similar to Tamarac and asked Mr. McIntyre to speak about
relationships, justification of the fee, whether all Russ Reid Company's clients are
charged the same, and if the fee will go up if projects are added, and questioned the
use of eCivis, stated only a few lobbyists have heard of the Russ Reid Company and
asked how long the firm would keep its fee at $10,000 per month. Mr. McIntyre assured
the Mayor and City Commission that if his firm had been the first to be interviewed
today, his answers would still be the same. Mr. McIntyre said his firm is not interested
in being the biggest; every service agreement with every municipality the firm
represents is for the same amount. Every municipality has been funded within one
year; every private entity has been funded within two years with one exception, Elusa
Pacific University. The firm is currently working for that organization on a pro bono
basis because the firm believes it can be successful on their behalf. If Tamarac makes
a two-year commitment to Russ Reid Company and is not funded, the firm will work for
Tamarac for free until funding is obtained. The eCivis program usually goes for
$15,000445,000 per year depending on the scope of service. The program is
independent of any companies. The Russ Reid Company routinely points to potential
grant opportunities; the competitive grant process is big on paperwork but short on
money. The Russ Reid Company focuses on appropriations. Earmarks went up after
Iraq and will go up post Katrina. But these monies are separate pots than what the City
would look to for funding. Mr. McIntyre said the firm has a 41 year track record in the
non-profit sector and an 11 year track record in Washington; it is great that the clients
are more known than the Russ Reid Company. Tamarac is catching this firm on its way
up; the average age of the congressional staff person is 27; the firm has a great track
record. It is easy for each of the clients to be special when they all pay the same fee.
October 11, 2005
Special City Commission Workshop
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The Russ Reid Company would like to represent one municipality in each of the 50
states so there will be no conflicts. The $10,000 per month will hold forever.
Commissioner Sultanof questioned working both sides of the aisle, and asked how the
firm would communicate with the City Manager and Tamarac's lobbyist in Tallahassee.
Mr. McIntyre said there are a lot of unhappy Republicans today; they feel the
Republicans are spending too much money. Should the Mayor and City Commission
choose the Russ Reid Company, then Tamarac, with its population of 58,000 people will
be the largest municipality the Russ Reid Company will have as a client to date.
Tamarac is a meaningful place. Every senator gets an allotment and the firm's job is to
get that allotment for Tamarac. The Democrats are getting a lot of earmarks. Ms.
Marino said the firm works with the city's priorities and projects and includes the city in
the whole process.
Commissioner Portner asked where the money for the sidewalks for the Village of
Kiryas Joel came from, if the firm could get funds earmarked for Tamarac for sidewalks,
roads, and water infrastructure improvements, questioned language in the proposal
regarding hyperbole, asked why the firm does not want to work for profit making
organizations and asked who the lead person would be in Washington for Tamarac. Mr.
McIntyre said this year the funding came in the Highway Bill and these types of funds
could be worked on for Tamarac. Mr. McIntyre said people on Capitol Hill and those
who know the firm in Washington know the firm has the highest working environment in
D.C. Mr. McIntyre said the firm worked on behalf of some of the largest corporations in
existence, and on a case by case basis the firm evaluates the corporation before the
firm makes a decision to represent a particular corporation. Mr. McIntyre said Ms.
Marino would be Tamarac's lead person in Washington.
Commissioner Roberts asked how many cities the firm currently represents and added
the firm is up and coming to local government and asked where they came up with the
flat pricing, adding the firm is $30,000 more than the previous presenter. Mr. McIntyre
said the firm represents six municipalities, and the fee is based on the number of hours
needed to do the job right for the client.
Mayor Schreiber questioned expenses, asked if there is a guarantee of succeeding in
the first year, and said the City of Tamarac is going to bond $15 million for Parks and
Recreation facilities and activities, and asked if that could be funded the first year. Mr.
McIntyre responded expenses are 3% - 4% of the retainer for the life of the retainer.
There is no guarantee for funding during the first year but it is guaranteed that Tamarac
will be positioned to succeed.
Vice Mayor Flansbaum-Talabisco asked about future visits, spoke of references and
asked what someone might say in a negative vein about the firm. Mr. McIntyre said
they would come to Tamarac for the resource inventory and then as often as the need
arises. He did not know what anyone would say in the negative about the firm. Vice
Mayor Flansbaum-Talabisco said the decision has to be for the firm best suited to the
city.
October 11, 2005
Special City Commission Workshop
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Vice Mayor Flansbaum-Talabisco asked for input on the staffs ranking of the firms.
Deputy City Manager Cernech said the firms were all good firms and staffs ranking was
close. Deputy City Manager Cernech said he looked at the clients each represented.
Commissioner Sultanof left the room at 4:25 and returned at 4:27.
Deputy City Manager Cernech said he tried to assess the needs of the individual firms'
clients and how those matched Tamarac's needs. A lot of money in the proposals is for
road improvements, coastal conservation, interstate highways, and stormwater and
infrastructure. Tamarac will not get funding for interstate highway exchanges and that is
not important to us. Tamarac also can expect no beach or everglades money. Looking
at similar projects, such as community roads, sidewalks, infrastructure, the Russ Reid
Company is very creative and successful for its clients. Ferguson is close to the Russ
Reid Company in some categories. The Russ Reid Company extends its -reach to staff,
as most of the work done in the Washington offices is done by staff. _Tamarac would be
the biggest client for the Russ Reid Company and the company is omits way up. We
will get what we pay for. Mayor Schreiber said Tamarac would get what it pays for with
any of the three firms, but is the Russ Reid Company worth the extra $48,000? Vice
Mayor Flansbaum-Talabisco said the Russ Reid Company said they would stay at
$10,000 per month, the other firms did not say that. Additionally, the computer program
bothered Vice Mayor Flansbaum-Talabisco; Ferguson wanted to charge for it, and it
seems there could be costs with the other firms that could come up one year from now.
Commissioner Roberts said the eCivis program has been offered to cities for years.
Ferguson is merely offering us a discount. Mayor Schreiber said it is important to
decide what we want from any of the firms and what we want the money for; to which
City Manager Miller replied if we float the $15 million bond we will want to recoup
monies to enable us to work on Main Street, in areas of paving, utilities, parking garage
and also pursue the theater. Commissioner Sultanof asked if the bonds would be able
to be paid up front when the money comes in from the earmarks and Deputy City
Manager Cernech said the bonds are probably not callable that soon; we would use the
money to defray other expenses that will be incurred, such as the purchase of land.
Mayor Schreiber said if we go for the $15 million in bonds and have other money to
work with we will not have to raise the millage. Deputy City Manager Cernech said
there will always be more projects than funding. Vice Mayor Flansbaum-Talabisco
confirmed the contract with whichever firm is chosen would be for one year.
Mayor Schreiber asked for an expression of interest. Commissioners Sultanof and
Portner preferred the Russ Reid Company. Commissioner Roberts and Mayor
Schreiber preferred Alcalde and Fay, Vice Mayor Flansbaum-Talabisco preferred Russ
Reid Company.
City Manager Miller said staff would meet with the lobbyist and give them 5-10 project
proposals. Commissioner Roberts said the Mayor and City Commission projects should
also be discussed. The overpass for the Main Street Project and traffic calming is not
on the list. Additionally, Commissioner Roberts said she is concerned that the Russ
October 11, 2005
Special City Commission Workshop
Page 7 of 8
Reid Company would speak more to staff than the Mayor and City Commission. Vice
Mayor Flansbaum-Talabisco said this is not beyond tweaking, and suggested the
chosen firm return to speak with the Mayor and City Commission in open discussion so
projects could be prioritized. Commissioner Sultanof said he trusts staff to bring
information to the Mayor and City Commission with regard to conversations with the
lobbyist.
There being no further business to come before the Mayor and City Commission, Mayor
Schreiber adjourned the special workshop meeting at 4:50 p.m.
7
Marion Swenson, CMC
City Clerk
October 11, 2005
Special City Commission Workshop
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