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Home My WebLink AboutCity of Tamarac Resolution R-2000-336November 16, 2000 - Temp. Reso. #9216 1 December 4, 2000 - Revision No. 1 December 6, 2000 - Revision No. 2 CITY OF TAMARAC, FLORIDA RESOLUTION NO. R-2000-33(o A RESOLUTION OF THE CITY COMMISSION OF THE CITY OF TAMARAC, FLORIDA, AUTHORIZING THE APPROPRIATE CITY OFFICIALS TO EXECUTE AN AGREEMENT BETWEEN THE CITY OF TAMARAC AND TREND MAGAZINES, INC. FOR AN ADVERTORIAL IN FLORIDA TREND AND BUSINESS FLORIDA 2002 AT A COST OF $22,780.00 AND FOR PRODUCTION AND REPRINTS AT A COST OF $400.00 AND $756.00 RESPECTIVELY FOR AN AMOUNT NOT TO EXCEED $23,936.00; PROVIDING FOR CONFLICTS; PROVIDING FOR SEVERABILITY; AND PROVIDING FOR AN EFFECTIVE DATE. WHEREAS, Economic Development was identified as a priority during Major Issues I and II; and WHEREAS, the new Economic Development Strategy identifies marketing as one (1) of the goals of the program; and WHEREAS, the City has attracted most of its new businesses from within the State of Florida; and WHEREAS, Trend Magazines, Inc., who publishes Florida Trend, Business Florida Top Rank Florida and Florida Small Business is a well respected source of reliable information for businesses interested in Florida locations; and WHEREAS, the City of Tamarac has received a good response from ads placed previously in Florida Trend magazine; and WHEREAS, the staff of the Community Development Department, City Manager's November 16, 2000 - Temp. Reso. #9216 2 December 4, 2000 - Revision No. 1 December 6, 2000 - Revision No. 2 Office and the Public Information Office have participated in lengthy discussions and negotiations with the staff of Trend Magazines, Inc.; and WHEREAS, based on these discussions, the attached proposal (attached hereto as Exhibit "A") and subsequent sales agreement (attached hereto as Exhibit "B") were received from Trend Magazines, Inc. and approved by City staff; and WHEREAS, funds exist in the Economic Development Division budget under Account Number 001-3040-559.49-10 Other Current Charges -Advertising for the cost of the ad in the February issue of the Florida Trend, reprints and production cost and will be earmarked in next year's budget for the cost of the advertorial in the October 2001 issue of Business Florida 2002; and WHEREAS, the Director of Community Development recommends approval; and WHEREAS, the City Commission of the City of Tamarac, Florida deems it to be in the best interests of the citizens and residents of the City of Tamarac to authorize the appropriate City Officials to execute an Agreement between the City of Tamarac and Trend Magazines, Inc. for an advertorial in Florida Trend and Business Florida 2002 at a cost of $22,780.00 and for production and reprints at a cost of $400.00 and $756.00 respectively for an amount not to exceed $23,936.00. NOW, THEREFORE, BE IT RESOLVED BY THE CITY COMMISSION OF THE CITY OF TAMARAC, FLORIDA: 1 C November 16, 2000 - Temp. Reso. #9216 3 December 4, 2000 - Revision No. 1 December 6, 2000 - Revision No. 2 SECTION 1: The foregoing "WHEREAS" clauses are hereby ratified and confirmed as being true and correct and are hereby made a specific part of this Resolution. SECTION 2: That the City Commission hereby approve the Agreement between the City of Tamarac and Trend Magazines, Inc. for an advertorial in Florida Trend and Business Florida 2002 at a cost of $22,780.00 and for production and reprints at a cost of $400.00 and $756.00 respectively for an amount not to exceed $23,936.00 (a copy of which contract is attached hereto as Exhibit "B"). SECTION 3: All resolutions or parts of resolutions in conflict herewith are hereby repealed to the extent of such conflict. SECTION 4: If any clause, section, other part or application of this Resolution is held by any court of competent jurisdiction to be unconstitutional or invalid, in part or application, it shall not affect the validity of the remaining portions or applications of this Resolution. SECTION 5: passage and adoption. November 16, 2000 - Temp. Reso. #9216 4 December 4, 2000 - Revision No. 1 December 6, 2000 - Revision No. 2 This Resolution shall become effective immediately upon its PASSED, ADOPTED AND APPROVED this /3 day of �eev,.,¢.�� , 2000. ATTEST: ,MARION SW SON, CMC PITY.CLERK I 'HEREBY.CERTIFY that I ha approved this S t1ON as t r TCHELL S.-Kq CITY ATTORN com mdev\u:\pats\use rdata\wpdata\res\9216reso G JOE SCHREIBER MAYOR RECORD OF COMMISSION VOTE MAYOR SCHREIBER DIST 1: COMM. PORTNER —a0&r DIST 2: COMM. NMKIN 49'a-It." DIST 3: COMM. SULTANOF DIST 4: VIM ROBERTS Exhibit TEMP RESO #921, Since 1958 Florida I.rend THE MAGAZINE OF FLORIDA BUSINESS 2001 Florida Trend Marketing and Adveftlsing Proposal For The City of Tamarac Jeff Miller, City Manager City of Tamarac 7525 NW 88`" Avenue Tamarac, Florida 33321-2427 Dear Jeff, I appreciate the opportunity to present the following advertorlal options for a City of Tamarac focus in the February issue Florida Trend. I've highlighted several choices for you to review. If the focus is written and submitted by the city, our production department would need to receive final copy based on a previously agreed upon word count and professionally taken, high -quality slides or transparencies. The other option is to have Florida Trend write and edit the focus ( $500 per page). Florida Trend would then provide the layout, design and final film ($400 per page). The city would have final approval on layout and design. After the advertodal runs in Florida Trend, you have ownership of the section and are entitled to utilize it for any purposes you choose. In addition to inserting the advertorial in Florida Trend, I've included pricing for inserting the advertorial ( after it's appeared in Florlda Trend) in next year's Business Florida 2002 (publishes In October 2001), Business Florida offers a new audience of 130,000 (mostly out-of-state) readers, and is the official publication for Florida's economic development efforts. OOtion 1- 1 page Four -Color 1 Page, Four -Color $11,390 Writing and Editing $ 500 Production: Design, Layout and 'typesetting $ 400 Reprints- (You Choose Quantity) 2500 $ 600 -- 5000 $ 756 AddU ital Opaortn€ 1 Page, Four -Color Ad in Business Florida 2002 $11,390 (no production charges) Grgl3d T2tall MAU (This is based on a 1 page advertorial written and produced by Florida Trend. 6000 reprints are included in this pricing structure. The ad will then run in Business Florida. ) 490 First Avenue South - Sr. Perershurg, FL 33701. 727.821-5800 • Fax: 727Q24083 • www.FtoridaTrend,cnm PQInf 3 KROM c FAX NO. : 5617363198 Oct. 22 2000 10-IORM P2 since,958 da TroFlori IHE MAGAZINE OF FLORIDA BUSINESS O tion 11- 2-Page Four -Color 2 Page, Four -Color $20,530 Writing and Editing $ 700 Production: Design, Layout and Typesetting $ 800 802ttlIts- (You Choose QuIntity l 2500 $ 700 5000 $ 948 Additional Opia2rtunity 2 Page, Four -Color ad in Business Florida 2002 $20,530 ( no production charges) Grand_ Total 43,508 (This pricing reflects a 2 page edvertorial written and produced by Florida Trend. 5000 reprints are included in this pricing structure. The ad will then run in Business Florida) Jeff, I'll call you in a few days to discuss this opportunity in greater detail. Your consideration is appreciated. Sincerely, Kathy Paula ' Regional Market Manager 490 First Avenue South • St. Petersburg, Ft, 33701.727-821-5800 • Fax. 727-822Z083 • www.FloridaTrend.mm Pg, 2 of 2 Tepid TU RAW4; M /1Mq *pail o3-Nov-00 TRIEND MAGAZINES, INC. 490 Firit Avenue South Ste $00 • St. Petersburg, FL 33701 Phone (727) 821-5800 • FAX (727) 822-5083 TopRank Fkzrida Sm if 6ir .,Less Arnr+Mw+rrrrwM., Exhibit Temp Reso g Multiple Issue Ad Space Agreement Advertiser Name: -- City of Tamarac Re/Dept or Prod: Contact: Jeff Miller Title: City Manager Phone No: (954) 724-1233 Fad: 7525 NW 881h Ave Tamarac FL 33321 Fax No; (954) 724-2454 Agency Name: Contact: Titia: Phone No: Rusin ss Florida Fax No: Publication: Frequency: Repi, Tarrltoryl A602: Territorv2 Florida Trend 1 Kathy Paula Rroward Issue Date: PubMap Card:' TypeAdt Color. Ad Size: Ad Cost; Bill Cost: 01-Feb-01 FLTR01 display 4 Color Full Papa $11.390.00 $11,390-00 05-001•01 BF1.01 la 4 Color Full Pa 11 360.00 $11 390.00 Advertiser will be short -rated to actual earned rate on rate Total to be Invoiced for insenion(s): $22.780.00 card if this contract Is not fulfilled in Its entirely. If an advertising schedule Is attached, It fa part of this contract. Additional Instructions: Advertiser. Citv of Tamarac Client may receive a 7% early signing discount If agreement is signed S returned to Florida Trend by 11/18/00. The above two Insertlona are adven0rlal6• Client to Write. 4400 cnarpej for production to be billed separately (includes: daeiger,' layout. typesetting). Reprints: 6,000 at V6rp. No now production charges for Ruslness Florida ad. Reprint prices do not include shipping or sales tax. In consideration for special position the above Business Florida insertion Is non -cancellable. PRINT READY FILM: Supplied by Advertiser _._ Supplied by A 4 Other: -40 BILLING INSTRUCTIONS: .� Direct: To advertiser at the address above Agency: To agency at the address above Remit: To ADVPRTISER and REMIT to AGENCY Other ... Invoice to: Accepted for Trend Magazines, Ino, by: Lynda Keever, Publisher me/Tltle: L' tU.� �(�( MAI Authorized Na y- Authorized Signature: -�« �^- Date: P.O.Number. Personal Guarantee: (Required of all first-time advertisers unless 80% deposit Is attached.) Agency has agreed to contract as stated and _ hits accepted billing _ has not accepted billing Agency: Authorized NamsTtie: Authorized Signature: Date: All conditlons and terms on the back of this page are a pan of this contract. This is a space contract for advertising in Trend Magazines, Inc. (thereafter rdferred to as publisher) per the "rate cards) listed, with principal offices located at 490 First Avenue South, St. 'Petersbur& FL 33701 and the ++ advertiecr. Advertiser Agency Original to Trend Trend File Trend Ad Representative